(商业写作（企鹅写作指南）Writing for Business 下载 kindle 电子版 pdf mobi pmlz 夸克云 caj

Business demands many types of writing skills-from creating proposals and presentations to compiling reports and briefings。This one-stop，no-nonsense guide shows you how to improve your writing at work，including how to discover your strengths and weakness，how to identify your audience，and how to develop your argument and keep information flowing while avoiding overused jargon。It shows you how to make the most of the language you use and make your writing effevtive and influential。

Acknowledgements

　Introduction

　How to Use This Book

Part1 The Method：Planning and Writing

　1 About You

　2 Your Readers

　3 Your Goal and Your Message

　4 Structure

5 The Medium

6 The Way YoU Work

7 Working in Teams

Part2 Your Writing：Making It Clear and Easy to Read

8 Who：Making Your Subject Clear

9 What：Clear Actions

10 Geeing the Tone Right

11 Getting the Length Right

Part3 The Details：Checking

12 TooLsfor Checking

13 Punctuation

14 Rules and Conventions

15 Words to Watch

Index

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